Over 30 lucky participants took part to discover their business’s hidden Intellectual Property (IP) that’s worth registering and ready to be leveraged as another source of revenue. This initiative aims to deepen their understanding of different types of IP and how to integrate both IP strategy and commercial strategy while adding value to their company's governance and strategy.
Did you know that there are various elements of a brand that can be protected as a Trademark? A Trademark exclusively identifies a product as belonging to a specific business that is recognizable from its logos, colors, symbols and many more. Registering a Trademark not only guarantees its exclusiveness but also signifies familiarity of a brand with its features that are registered.
The essence of Ramadan is defined by the practice of fasting and restoring the soul with compassion through the act of kindness. It was the perfect time for all the team to reconcile the connection and gathers for a nightly feast. As Ramadan symbolizes togetherness, Iftar cheers have come as an opportune time for Exy IP’s team to encourage cultural diversity and appreciate not only Muslim employees but gather everyone as a whole.
One thing people should be clear is, Copyright existed automatically in an original work of authorship. But enforcing the exclusive rights of Copyright through litigation will allow Copyright owners to ascertain their protection if it involves infringement cases.