In the flurry of Merdeka celebration, Patriotism is a fierce and special feeling, and for businesses too, they proudly display the crescent, stars, and stripes in their logos and promotional materials which is prohibited. A part of the solid design of State emblem, a stylized design of the national insignia could also leave a Trademark application open to rejection.
By ensuring that they have control over as many parts of their persona as possible in the marketplace, clearly reserves them exclusive rights towards such a mark and a formal upper hand in any legal dispute.
Following the controversial “McDonald’s” infringement in Russia, it will come as no surprise if Russia continues to allow the Intellectual Property infringement, and apparently, Russia has targeted the popular British cartoon “Peppa Pig” as well as other international brands from the so-called “unfriendly countries.
Did you know that there are various elements of a brand that can be protected as a Trademark? A Trademark exclusively identifies a product as belonging to a specific business that is recognizable from its logos, colors, symbols and many more. Registering a Trademark not only guarantees its exclusiveness but also signifies familiarity of a brand with its features that are registered.
One thing people should be clear is, Copyright existed automatically in an original work of authorship. But enforcing the exclusive rights of Copyright through litigation will allow Copyright owners to ascertain their protection if it involves infringement cases.
Within the Madrid System, Trademark owners may protect and manage their Trademarks from over 126 countries by a single international application. The Madrid Monitor provides an easy way to check the status of your Trademark, access detailed information on all Trademarks registered through Madrid System online, and keep an eye on competitors’ Trademarks.
How IP rights benefited you? IP rights guarantee not only protection but serve as a means to secure it as a business asset which enhances commercial success for small, medium and large enterprises on their business market value. Through some of the profit-making activities, the owner has a good opportunity of monetizing their IP’s exclusivity.