The furniture industry has seen an increase in trademark registrations in recent times. Many of the trademarks in the furniture industry are associated with design rights.
Although governments and intellectual property authorities generally do not desire to restrict the use of trademarks for corporate purposes, they may step in if a particular trademark is flagrantly offensive.
Most instances of trademark dilution occur when a trademark with a sufficient level of public visibility is used for products which can, but might not, cause customer confusion.
Before a trademark in the construction industry can be registered, a construction business and its owner applying for one must first comply with all existing trademark laws.